Plan your Strategy
An online course to help you review your strategy and plan new strategic initiatives using sound analytical frameworks.
Build a strategic plan for your business
The Strategy Program takes you step-by-step through the frameworks and skills taught at top business schools and used by top management consultants.
As you apply these ideas to your business, you will create a strategic plan to guide your success.
You will learn business skills you can immediately put to work to begin to grow your business.
Program Outline
Introducing The Strategy Program
Your Business – analyze your business model
PESTLE – explore your macro-environment
Porter’s Five Forces (P5F) – understand your competition
Mendelow’s Matrix – analyze your stakeholders
VRIO – review your resources and capabilities
SWOT - summarize internal and external factors
TOWS – bring together internal and external factors
Porter’s Generic Strategies – identify your business level strategy
Ansoff Matrix – identify growth opportunities for your business
McKinsey 7S Framework – analyze changes needed
Balanced Scorecard Map - plan cause and effect
Your Strategic Plan – document and review your Strategic Plan
Access Early Bird Discount - Register Now
The Strategy Program will be available for enrolment soon. Register now to receive the Early Bird Discount Offer and start building your Strategic Plan.
There is no obligation, and no credit card or payment needed to register interest.
Register your interest here.
Introducing your guide Dr Bruce Johnstone
Course guide, Bruce Johnstone PhD MBA CA FHEA is a Melbourne-based university lecturer in Strategy and Entrepreneurship with extensive experience advising growth businesses in the United Kingdom, Australia and New Zealand.
In addition to his MBA and PhD in Entrepreneurship, Bruce is also a qualified chartered accountant (CA ANZ) and finance broker. He is a Fellow of the Higher Education Academy and an Academic Fellow of the Association of International Accountants.